”A flexible partner who can guide us on our e-commerce journey”
Alphamega is the largest and fastest growing Cypriot hypermarket chain and the first grocery retailer in the country to launch an e-commerce store. To set up its online store, the company partnered with Gordon Cloud, whose flexibility and experience made it possible to create a customised solution.
Andreas Demetriou works as Chief Information Officer at Alphamega and has been with the company for over 10 years. He has seen the company consolidate its position as the largest grocery retailer in Cyprus, both in terms of turnover and employees.
In addition to its 20 stores in the country, Alphamega also has a successful e-commerce business that allows Cypriots to order food online and have it delivered to their door.
”We are the first company in Cyprus to offer an e-shop with island-wide coverage,” he proudly explains.
Finding the right partner
Andreas described Alphamega as a tech-driven company with an emphasis on customer experience and innovation. The company had been wanting to launch its e-commerce business for many years, but first needed to find the right partner:
Andreas describes Alphamega as a technology-driven company focused on customer experience and innovation. The company had wanted to launch its e-commerce business for many years, but first needed to find the right partner:
”We knew that creating an e-commerce business in the grocery sector would be complex. It's not just about having a nice website and a sales platform. It's also important to have the right logistics model and structured software that allows you to be efficient and productive.”.
As Alphamega is the first grocery retailer in Cyprus to have an e-commerce, they have had some difficulties in finding talent and expertise in this field. Therefore, it was important for Alphamega to find an experienced partner who could guide them through their challenges and answer all their questions before starting this transformation.
After conducting market research and watching a demo of Gordon Cloud's solution and software, Alphamega knew they had found their partner.
”Gordon Cloud not only created a solution that would otherwise have been very time-consuming and difficult to implement from scratch, they were also able to customise their software to meet our needs.”.
Customer since
2021
Country
Cyprus
Segment
Grocery
We are now as productive and efficient as possible, instead of having to drive across the country. This has saved us a lot of time and fuel.
Andreas Demetriou
CIO, Alphamega
Increased productivity and efficiency
Ever since its launch in February 2021, Gordon's tech platform has been handling one of the most complex parts of the logistics chain: last mile deliveries.
”With Gordon Cloud, we can manage route planning and last mile deliveries in an efficient way,” Andreas clarifies.
”Thanks to their solution, we can now be as productive and efficient as possible, instead of having to drive all over the country. It has saved us a lot of time and fuel, and we have been able to significantly increase our capacity in terms of the number of deliveries we can make per day using their platform.”.
Flexible and committed
As Cyprus is a small country, services such as Google Maps have limitations and do not cover the whole island, Andreas explained.
However, this did not prove to be an obstacle for Gordon Cloud, which solved the problem by implementing a solution that supports multiple map providers:
”When we first tested the platform, the addresses didn't come up correctly. So they made some small changes so we could get it right.”.
He adds: ”They were also flexible enough to create all customer communications in Greek, so that our customers could receive information in their own language. And when there have been problems, we have a dedicated support line that can help us quickly. So far, we haven't had any serious problems, and the minor issues we have had have all been resolved very quickly.”.
A long-term partner
Alphamega is just beginning its online journey and sees the partnership with Gordon Cloud as a key component in expanding its e-commerce business.
”We are very impressed by their professionalism and willingness to adapt their solution to our needs. They took on the challenge despite never having undertaken a project like ours in the Mediterranean before and gave us everything we needed to succeed,” he adds.
