What happens when we start viewing packaging as a resource instead of waste? With Gordon Circular, we want to show how reusable packaging can become a natural part of the future of e-commerce. Come and join us on our journey at the ASTER conference.
Catherine Alsén Gelfgren, Logistics Developer at Gordon, works with the development of circular systems. At the ASTER conference, she will share insights and experiences from Gordon Circular. Gordon Circular.
Why is it important to highlight circular solutions in this particular context?
"Since 2021, Aster has been working towards more sustainable e-commerce, and it will be a lot of fun to now be able to present our insights and results on Gordon Circular to our industry colleagues."
Is there anything in particular that you are looking forward to hearing from other speakers?
"I am particularly curious about the Cirkla project ,the industry-wide project on reusable packaging for e-commerce. It will be exciting to hear what insights they have gained so far."
If participants take away only one insight from the conference, what would you want it to be?
"By daring to start testing circular solutions together, we can reduce the number of single-use packaging and at the same time open up new business values."
